Here at The Edit LDN, we absolutely adore JJJJound. Once an Instagram moodboard, the Justin Saunders-helmed label has now transformed into a global fashion brand with a reputation that precedes itself. After taking a sneak peek all the way back in November of last year, the hotly-anticipated JJJJound x New Balance 991 "Grey" has officially arrived - and it's dropping a lot sooner than you think.
As with all of JJJJound's New Balance collaborations, such as the 990v3 "Olive" and the 990v4 "Navy," the 991 "Grey" places a laser-sharp focus on premium materials. Outfitted in ballistic mesh and luxurious pigskin suede, this sneaker was crafted at NB's Flimby factory in England, automatically making it one of the most high-quality sneakers that you'll ever have the pleasure of acquiring.
A slick black "N" logo is stitched across the laterals and medials, and around the back, JJJJound's signature serif font is embroidered in white, finalising the design.
Set to launch on February 9th, the JJJJound x New Balance 991 "Grey" is set to be one of the hottest collabs of the season, so make sure you keep it locked at The Edit LDN's dedicated JJJJound x New Balance page for your best chance to cop. While you're here, you might as well take your first look at the JJJJound x adidas Samba!