The sneaker industry is booming. Over the past decade alone, it has skyrocketed at a rate that we have never experienced before. In 2021, for instance, about 1.2 billion pairs of trainers were sold worldwide, which is almost double the amount in 2012. That's huge.
But, as with all things in life, no two sneakers are made equal. While some are shrouded in hype, others are true holy grails that you'll probably never ever see in real life – well, until now, that is.
That's because we've teamed up with Harrods and Sneaker Denn for The Grailed Exhibition, where we'll be showing off some of the rarest colourways and silhouettes ever made. The once-in-a-lifetime event will be held at Harrods' Knightsbridge flagship from August 3rd to August 6th. We'll also have some new and pre-loved items from Nike, Jordan Brand, and adidas for sale as well, so it's your chance to grab some authentic heat!
THE EDIT LDN and Harrods come together to produce an exclusive Sneaker Grails Exhibition
The global disruptive limited digital sneaker space, The Edit LDN, joins forces with Harrods to give sneaker obsessed fans everywhere a look into some of the most hyped grails in the sneaker game. This exclusive event will be taking place from the 3rd of August to the 6th of August on 2nd Floor, Mens Footwear department in Harrods.
In partnership with Harrods, The Edit LDN, have successfully launched a concession within the Kurt Geiger shoe department in Harrods since 2021 seeing the demand for this hype category go from strength to strength, which makes Harrods the ideal partner for this exclusive event.
This collaboration will showcase the intersection between high fashion, streetwear, and sneaker culture, offering clients an unrivaled experience within the world of sneakers. The Sneaker Grails Exhibition will offer a handpicked collection of iconic & rare sneakers, including limited editions, collaborations, and one-of-a-kind designs from renowned brands and celebrated designers.
The Edit LDN, within Harrods Mens Shoe department, will present a four day exhibition that will showcase some of the rarest and most sought after grails from Nike Air Jordan 1 Chicago 1985, Nike Air Jordan Jordan 4 Travis Scott Purple Friends & Family, Nike Air Yeezy 2 SP Red October, Nike Air Yeezy 2 NRG Solar Red and more.
On display will also be the iconic 1984 Air Ship that inspired the most iconic sneaker - the Jordan 1 Chicago, of which The Edit LDN will have displayed in Deadstock condition - these were originally prominently featured in the 1992 sports-comedy film "Space Jam”, as well as being recently featured in the successful film AIR that was released early 2023.
A series of Press & Influencers will also be hosted within the space to engage with fans in attendance, and will also have their team on hand to educate including master authenticator, Ziya Mustafa to walk you through the history of each sneaker exhibited.
View Products - Click here for a Sneak Peak on some of our selected favourites!
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