Ever since Virgil Abloh passed away back in 2021, the fashion industry has had one question on its mind: Who will replace the Off-White founder as the Creative Director of Louis Vuitton? While there were a few names in the air, with Grace Wales Bonner, Martine Rose, Telfar Clemens, and even Kanye West rumoured to take on the prestigious position, the Parisian fashion house has officially announced that none other than Pharrell Williams will be crowned as Abloh's successor.
"Louis Vuitton is delighted to welcome Pharrell Williams as its new Men’s Creative Director. His first collection for Louis Vuitton will be revealed next June during Men's Fashion Week in Paris." stated an official statement. "Pharrell Williams is a visionary whose creative universes expand from music to art, and to fashion – establishing himself as a cultural global icon over the past twenty years. The way in which he breaks boundaries across the various worlds he explores, aligns with Louis Vuitton’s status as a Cultural Maison, reinforcing its values of innovation, pioneer spirit, and entrepreneurship."
While Skateboard P has plenty of experience in the field of fashion, with brands like Billionaire Boys Club, Human Made, and Ice Cream under his belt, as well as long-standing relationships with adidas, Moncler, and Tiffany & Co., many were somewhat disappointed that LV decided to invest in a cultural tastemaker rather than a traditional designer.
With that said, the world of fashion has come a long way over the past few decades. Virgil himself was a trained architect but later became one of the most influential style icons in history, so what's stopping Pharrell from achieving the same success? With his wide-ranging experience and creative mindset, this could just be Louis V's most legendary dynasty to date.
What do you think of this news? Do you think Pharrell Williams was the right choice? Let us know your thoughts, and while you're here, here's everything that we know so far about the adidas x Moncler collaboration!